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21 eco-friendly sustainable ethical underwear and lingerie brands

21 eco-friendly sustainable ethical underwear and lingerie brands

Sustainable Ethical Underwear USA UK Europe bras thongs briefs bottoms PACT

Sustainable Lingerie Brands


Here’s your new go to list for the best eco-friendly undie brands using new eco-friendly fabrics such as bamboo, modal and micro modal and more transparent manufacturing and creation practises these are the best affordable lingerie brands labels from the US, Canada the UK, Europe and Australia that should be in your undie drawer by 2020.

US & Canadian brands

1 – Everlane

Approach approach| Strong production values, high transparency
Products | Cotton undies, bras, bodysuits
Organic / Sustainable| No
Pricing | Affordable

Everlane argue that for decades you undie collection has been designed with someone else in mind. Bras that push, pad, and squeeze. Fabrics that suffocate. Everlane aim to change that…

Everlane Ethical Underwear

2 – Azura Bay

Approach | GOTS certified cotton, Tencel sustainable fabric
Products | Bras, undies, bed clothing, leggings
Organic / Sustainable | Majority
Pricing | Affordable

Azura Bay carries a curated collection of undies and is one the best eco, organic, & fair trade best affordable lingerie brands

Azura Bay ethical lingerie

3 – Thinx

Approach | Use of organic cotton, responsible transparency, recycles fabric
Products | Period proof pants and body clothing
Organic | Some
Pricing | Mid range

The only period-proof undie brand. Because every person with a period deserves peace of mind.

Thinx ethical underwear

4 – Tomboyx

Approach | Fair trade, Oeko-tex 100 certified (not all), sustainability approach
Products | Underwear, bras, bedwear & swimwear
Organic | No
Pricing | Mid range

Be fiercely and unapologetically you. Browse their collections of bras, underwear & loungewear made for all genders, bodies & styles

Noctu nail the french stripe trend in this lovely sustainable nightie
TomboyX ethical underwear

5 – WAMA

Approach | GOTS-certified
Products | Sleepwear
Organic | Yes
Pricing | affordable

WAMA eco friendly underwear produces comfy hemp undies made from a blend of  hemp, organic cotton and a small amount of spandex for stretch. The hemp is sourced from GOTS-certified suppliers in China who are audited annually and they are a PETA-Vegan approved brand.

Wama eco friendly underwear

6 – PACT

Approach | GOTS-certified organic
Products | Underwear
Organic | Yes
Pricing | Affordable

PACT is a US eco-friendly eco clothing brand that produces eco friendly underwear for women, men and babies with everything made from GOTS-certified organic cotton and produced under Fair-Trade certified conditions.

UK brands

7 – All Undone

Ethical approach | Made in the UK
Products | Underwear, lingerie
Organic / Sustainable | tbc
Pricing | Mid

All done are a contemporary designer ethical underwear designer manufactured totally in the UK using a blend of silk, mesh, and lace. 

8 – Ayten Gasson

Ethical approach | local sourcing
Products | Underwear, lingerie
Organic / Sustainable | No
Pricing | Mid to high

Ayten Gasson are a fantastic burlesque underwear brand who sell luxury silk underwear all designed and handmade in the UK.  The company is also dedicated to supporting as many UK companies as possible, from lace mills to printers. 

9 – Buttress & Snatch

Ethical approach | Made to order, made in London
Products | Burlesque lingerie, bridal lingerie
Organic / Sustainable | No
Pricing | Luxury

Buttress and Snatch are a London based burlesque and bridal lingerie is custom made, to order, in their Hackney workshop, and buy all of their materials from UK companies.

Can the UK make some of the best sustainable underwear in the world? Of course we can...

10 – Floripawear

Ethical approach | Sustainable fabric, Made in London
Products | Eco friendly underwear, bra, thongs, briefs
Organic / Sustainable | Sustainable micro modal (all undie products)
Pricing | Mid range

All Floripawear’s affordable ethical underwear uk collection is made out of the much more eco-friendly micro modal fabric by hand in small batches in our London studio. Fess time! Floripawear is part of the same family as Super Bulky. But we still think they’re the best certainly if you like comfort and a sports look!

affordable ethical underwear uk

11 – Lara Intimates

Ethical approach | Eco-friendly approach, Made in London
Products | Underwear
Organic / Sustainable | Recycled, reclaimed
Pricing | Mid range

Lara Intimates create beautiful affordable ethical underwear uk collection from their Soho factory, made from reclaimed and luxury surplus fabric from large factories or brands.  Even the elastics and packaging are made in England with eco-friendly practices.  

12 – Luva Huva

Ethical approach | Local sourcing (where possible), made in UK
Products | Underwear, Lingerie
Organic / Sustainable | Recycled (where possible)
Pricing | Mid-upper range

Luva Huva is one of the best best affordable lingerie brands in the UK.  Luva Huva uses local suppliers and producers where possible, as well as using remnants, vintage fabrics, and end-of-line fabrics and trims.

best affordable lingerie brands Luva Huva
best affordable lingerie brands Luva Huva

13 – Martha Rose

Ethical approach | Local sourcing (where possible), made in UK
Products | Underwear, Lingerie
Organic / Sustainable | Recycled (where possible)
Pricing | Mid-upper range

Turquoise dotted high waist eco-friendly knickers by Buttress and Snatch

Martha Rose sell lovely British made lingerie.

14 – Neon Moon

Ethical approach | Yes
Products | Eco friendly underwear
Organic / Sustainable | OEKO -TEX (non harmful)
Pricing | Affordable

Neon Moon sells a range of hand made sexy knickers and unwired bras and are a great affordable ethical underwear uk brand.

15 – Organic Basics

Approach | Sustainable
Products | Underwear
Organic | GOTS certified organic cotton
Pricing | Affordable

Organic Basics made in GOTS certified organic cotton (Licence number: USB TEX 2015) – a soft, natural fiber grown and manufactured in ethical working conditions.

Organic Basics eco-friendly underwear

Swedish Brands

16 – Swedish Eco

Approach | Ethical
Products | Underwear
Organic | GOTS certified organic cotton
Pricing | Affordable

Swedish Eco produce and sell organic and ethical clothes including GOTS certified ethical underwear for both men and women.

Australian and NZ Ethical lingerie brands

17 – Nico

Approach | Ethical, transparency, Recycled where possible
Products | Eco friendly underwear
Organic | Yes
Pricing | Reasonable

Nico is a Brisbane based ethical lingerie label first launched by creator Lis Harvey in 2012 and offers an elegant range of high quality basics while always staying true to its ethical roots as demostrated by having the longest standing accreditation with Ethical Clothing Australia.

NICO has always been committed to transparency in the production process and uses organic, recycled materials wherever possible including sustainably sourced and resource efficient Modal which we are massive fans of

Nico Ethical underwear Australia Full Cup Wirefree Braletter - Lilac

18 – Eco Intimates

Approach | Ethical
Products | Underwear
Organic | GOTS certified organic cotton
Pricing | Affordable

If you want amazing burlesque lingerie you have to see Ayten Gasson

Eco Intimates launched in 2008 by Madonna Bain and has evolved into a thriving business offering custom made and small batch runs of quality ethical lingerie.

The natural fabrics used include Global Organic Textile Standard (GOTS) certified organic cotton treated with low-impact dyes.

Eco Intimates Ethical Lingerie Australia 2

19 – Le Buns

Approach | Ethical
Products | Underwear
Organic | GOTS certified organic cotton
Pricing | Reasonable

Founded in 2016 by Keisha Dessaix, LÉ BUNS combines eco-friendly materials with minimalist designs to offer a chemical-free and super comfy collection of lingerie

The Melbourne-based label designs are cut from GOTS-certified organic cotton to minimise waste and reduce chemical toxins and packaging when shipped uses biodegradable boxes made from recycled paper. Hats off to Le Buns!

Le Buns Ethical Womens Organic Cotton Underweear Australia - Finn & Rose Brief

20 – Thunderpants

Approach | Ethical
Products | Underwear
Organic | Fairtrade cotton
Pricing | Reasonable

Fan of comfy Big Pants. Who isn’t! Might Good Undies lingerie is made in New Zealand from organic and Fairtrade cotton. The fun is in the crazy prints ranging from flower power to, rockets and whales.

Thunderpants Ethical underwear NZ new zealand Bloomsbury Pink

21 – Hara

Approach | Ethical & Sustainable supporting of community projects
Products | Underwear
Organic | Yes, bamboo
Pricing | Affordable

Melbourne based HARA use sustainably sourced bamboo for their ethical underwear which includes briefs, bras and g-strings in dun colours and are all naturally dyed. HARA has also teamed up with the EJFoundation in supporting projects in remote areas of the world that are under environmental distress.

Hara Ethical Underwear Australia - Honey Eva G String

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