Uterque UK pop up store has landed in London
Owned buy the spanish fashion retailer Zara announced this week that 100-percent of the cotton, linen and polyester used to manufacture the brand’s clothing will be more sustainable, more organic or recycled by 2025.
Their bold brand image with stunning prints and tweed outfits will fit well with confident London consumers as opposed to other European markets
Inditex, which is undertaking a full review of its store estate to adapt to larger spaces, is finding it challenging to access suitable retail units, so staging a pop-up seemed like the best way to trial a possible permanent opening in the city, said the spokesperson.
The first Uterque UK pop-up shop opened on 9 October at 9-11 Short Gardens in Seven Dials, Covent Garden
Spanning 190 sq mts, the interior features a Scandinavian and industrial style, with white walls and a large glass window that showcases the label’s Maze collection.